What is SEO
Are you new to SEO or just want to polish your knowledge on this subject? Whatever your needs be, this guide has been written with the aim to help you get the nuggets you need to have so as to be well on the road to professional quality Search Engine Optimization, better known as SEO. Read on to learn more on what is SEO.
By and large, SEO is a particular marketing discipline that aims to grow visibility in the organic search results. Talking of what it is that goes into SEO, it is to be noted that there is so much that goes into this and actually this entails so much that get to go into the technical and the creative aspects that are all aimed to help improve the rankings, drive traffic and boost the awareness on the search engines. Like we have already mentioned above, there is just so much that goes into SEO marketing and these are all the way from the words on your web page and all the way to the methodologies in place that will help other sites link to you on the internet. By and large, there will be other scenarios where SEO may be simply rendered or considered to be the strategies that you may get to take to make sure that your site is so structured in a manner that the search engines will get to understand.
But all the same, having said this, you need to know of the fact that SEO marketing may not simply be qualified to be the structuring, designing and building of your websites in a manner that proves them to be so friendly to search engines. This is for the fact that your website is to be used by people and as such having them as friendly to the search engines but not to the end user or the people you target makes no sense and this is the reason as to why it would be so beneficial for you to make sure that the site is primed and optimized to be as friendly to search engines and as well friendly to users, a principle that is appreciated by some of the best SEO agencies out there.
In this guide, we will see some of the areas of description when it comes to SEO and these will range as from the keyword finding, ie those phrases and terms that will help generate traffic to your site, how to make the site friendly to search engines, all there is in link building and how to market the unique value there is in your site.
The first question to ask and that calls for answers is precisely why it is that your site requires SEO. To answer this, you need to know of the fact that majority of the web traffic is driven by some of the major search engines, some of which are Google, Bing and the like.